Pita Pit Franchise Business Opportunity
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Pita Pit Overview
Pita Pit was founded on the idea that people want an exciting alternative to fast food restaurants, a place with great tasting food that's healthy, fresh, and still served fast. The Pita Pit is a quick casual restaurant with extended hours seven days a week. Its motto is "fresh thinking - healthy eating," featuring a menu based on grilled meats, fresh vegetables, zesty sauces, and a pita shell rolled into a unique and convenient package. Customers select their own toppings and sauces. And recently, a tasty breakfast menu served all day and fresh fruit smoothies have been added as options to the product line.
The Pita Pit Strategy
Our success is built around an understanding of our customers. We began by defining a very specific customer group. We then created a meal experience and operation around satisfying their needs. Our primary customers are college students and young professionals who seek a healthy food alternative. They require not only a lunch and dinner meal, but also a snack after the theatre or movie or even after a late night at the bars.
Convenience, accessibility and quick service are essential for this group. Satisfying their taste requires meat prepared on a grill and accompanied by the freshest of toppings.