
If you are looking for information on the Extreme Pita franchise business opportunity, Extreme Pita franchises or Extreme Pita franchising, then you have come to the right place.
The Extreme Pita is a franchise that began operations in February 1997. From its inception, the Extreme Pita has been well received by its customers and has demonstrated an ability to grow rapidly and profitably through the development of corporate owned and franchised restaurants.
It is uniquely positioned in a niche between fast food outlets and healthy eating restaurants. Similar to quick service restaurants, we offer our customers the convenience of providing fast healthy food while avoiding the expenses and delays associated with waiter/waitress service.
One of the greatest strengths of the Extreme Pita is our ability to customize every rolled pita to suit the individual tastes of our health conscious customers. Lunch, dinner and late night offerings include a uniquely fresh and healthy variety of rolled pita sandwiches - 23 pitas on the menu are below 4 grams of fat. Many wonderful menu items such as surf n' turf, tuna, veggie burger, grilled chicken, gyros, and falafel are combined with a choice of different vegetable varieties served fresh or sautéed to perfection right in front of the customer's eyes. In addition to a healthy pita sandwich menu, broad enough to satisfy everyone's taste, the Extreme Pita offers a variety of pita pizzas, fresh salads, soups, and drinks.
The Right Concept - With the saturation of numerous competing hamburger and sub-sandwich chains totaling more than 1,000 units each, Extreme Pita poses an excellent opportunity for growth. People today are turning away from traditional deep fried food and discovering the difference of fresh, healthy food.
Research shows that all age groups are concerned about the food they eat. Everyone wants fast food with a fresh and lighter approach. Extreme Pita's quick service pita sandwich restaurants are meeting all the expectations of today's and tomorrow's consumers that are looking for a quality, healthy alternative to traditional fast food.
The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.
1. What training and ongoing support do you provide?
You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.
2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?
The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.
3. How do royalties and local/national marketing fees impact profitability?
You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.
4. What are the common challenges new franchisees face, and how do you help them overcome them?
Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.
5. How many franchise locations have closed or left the system in the past few years, and why?
High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.