Entrees Made Easy Franchise
Business Opportunity

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What's for Dinner?

The meal preparation/meal assembly industry is less than five years old. In the years since its inception, the growth has doubled year after year. This makes this industry in its infancy with huge growth potential in the future.

Entrees Made Easy is the premier meal facilitation franchise. As the leader in this rapidly growing, new market, Entrees Made Easy has become the decisive franchise choice with its superb menus, outstanding customer satisfaction and exceptional, easy-to-use website.

How it Works

Customers join us in the Entrees Made Easy kitchen to assemble around twelve meals in about two hours, and at a cost of about $3.00 per serving. Entrees Made Easy's expert planning and preparation eliminates most of the customers' work, while wholesale buying saves them money. We've created family friendly recipes specially designed to be frozen and cooked when you need them. After two hours with us, you can stock your freezer with 12 "ready-to-cook" entrees you made and that your family will love throughout the month.

Benefits include:

  • Meals customized to your family's preferences
  • Solves the "What's for Dinner?" dilemma
  • Takes the hassle out of meal preparation
  • No Shopping, No Chopping, No Mess!

The Industry

  • More than 50 percent of the nation's food dollar is spent out of the home. But over 75 percent of meals are consumed at home, said Howard Solganik, president of Solganik Food Group, a food service consulting company in Dayton, Ohio.
  • As the number of households with two parents in the labor force has risen - from 59 percent in 1985 to 68 percent in 2001, according to the US Department of Health and Human Services - it's become harder to find the time to cook.
  • Harry Balzer, vice president at the NPD Group, a consumer marketing research firm, has said that the meal assembly trend is in line with a larger-picture shift in the way people are consuming food.

Why Entrees Made Easy?

  • Exciting, new, fast-developing concept
  • Single units and Master opportunities available
  • Proven success with meal preparation services
  • Easily expandable to multiple locations - quickly build your own mini-empire or small chain of stores
  • Assistance with site selection and lease negotiation
  • Assistance with store décor, including full sign package, equipment package and menus
  • Use of proprietary menus, either planned by Corporate or customized yourself
  • Extensive initial training of key managers, including opening your franchise
  • Assistance with advertising and promotion
  • Strong repeat business
  • Low start up costs

Training

As a new Entrees Made Easy franchisee you will undergo 2 weeks of intensive training, both classroom and in-store, covering all aspects of the Entrees Made Easy franchise business from menu selection, food purchase, customer service, cash management, advertising, promotions, and opening and closing procedures. After the original training, there is ongoing support for the life of the franchise.


The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.

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"What are The Top 5 Questions to Ask a Franchisor"


1. What training and ongoing support do you provide?

You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.

2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?

The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.

3. How do royalties and local/national marketing fees impact profitability?

You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.

4. What are the common challenges new franchisees face, and how do you help them overcome them?

Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.

5. How many franchise locations have closed or left the system in the past few years, and why?

High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.

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