Dinner By Design Franchise Business Opportunity

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About Us

Dinner by Design is America's leading home meal prep kitchen, designed to help families save valuable time so they can enjoy healthy, delicious dinners in the comfort of their own home. It's the answer to family meal time!

Dinner by Design was created by Julie Duffy, a wife and mother of three, in the Chicago area. She recognized that people needed a fun, easy and better way to get healthy, delicious dinners on the table.

Nationally, the time pressures at home and a steady decline in family dinner time meant families were sacrificing nutrition for the quick fix of fast food, leading to a dramatic increase in cases of childhood obesity.

The popularity of Dinner by Design has grown rapidly as thousands of women experience how much fun meal making can be, and how much time they can save.

What Sets Us Apart

Dinner by Design is different because of the high level of quality. Quality food, quality ingredients, expert menu development and professional and helpful on-site staff sets Dinner by Design apart - and that means that you have a great meal preparation experience.

Company Growth

Based on the strong consumer demand and tremendous response, Dinner by Design is opening more locations and offering franchise ownership opportunities. There will be an estimated 150 franchise locations open or signed for in 2006.

Be Part of It! One of the Hottest Franchise Sensations Sweeping the Nation!

The home meal assembly business has received national attention for its ability to bring convenience and time-savings to busy people nationwide.

The Business Times Daily called Dinner by Design "one of the hottest new retail franchise sensations sweeping the nation," and Entrepreneur Magazine named Dinner by Design and this market segment one of the "Hot 29 Businesses to Start."

Dinner by Design is Different and is Leading the Industry!

  • Quality of food, customer service
  • Food & entrée testing
  • Leadership, training and franchise support
  • Commitment to innovation and continuous improvement
  • Marketing and promotion innovation. First in the industry to unveil system wide Gift cards and Reward cards
  • First to enter collaborations with major food companies e.g., Kraft and other leading organizations

Are you a savvy business person? If so, we provide savvy business people an opportunity to make a positive difference and serve thousands of families in a local community. We have evidence of owners who are outperforming the franchise average in terms of their profit and success.

At Dinner by Design, We Give You all the Tools for Success!

  • Quantity Discounts As Part of the Dinner by Design Purchasing Network
  • Ongoing Marketing and Public Relations Support
  • In Kitchen Support and Proven Training Program
  • Site Selection Support
  • A Proven Business Model for Kitchen, Delivery and Pick Up Sales
  • No Sales Thresholds
  • Web Sales Support

The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.

To Request More Information See Below


"What are The Top 5 Questions to Ask a Franchisor"


1. What training and ongoing support do you provide?

You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.

2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?

The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.

3. How do royalties and local/national marketing fees impact profitability?

You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.

4. What are the common challenges new franchisees face, and how do you help them overcome them?

Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.

5. How many franchise locations have closed or left the system in the past few years, and why?

High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.

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