
If you are looking for information on the Beaners franchise business opportunity, Beaners coffee franchises or Beaners gourmet coffee franchising, then you have come to the right place.
BEANER'S® Gourmet Coffee has a proven track record of market leadership, in store growth, and instant name recognition. Behind the BEANER'S® name is a management team with over 50 years of food service experience and acknowledged coffee expertise. BEANER'S® franchise stores operate independently, but are supported with the training, marketing, and operational experience that is second to none.
Franchising allows a company to distribute its concept, product, and services. The franchising company lends the right to use their company logo and other trademarks as well as their business model to a second party, the franchisee. The franchisee pays an initial franchise fee and a monthly royalty to acquire those rights.
BEANER'S Gourmet Coffee is a franchise concept, and provides to its franchisees the right to use the BEANER'S Gourmet Coffee logo and other trademarks, drink and food recipes, below-market pricing from company vendors, and the operating system and procedures developed for BEANER'S Gourmet Coffee stores.
"More than nine of ten (92%) of the 1,001 franchise owners questioned in a recent survey consider themselves either 'very' or 'somewhat' successful. The survey of franchisee satisfaction levels, conducted for the International Franchise Organization's Education Foundation by the Gallup Organization during September/October 1997, was released in Las Vegas during the association's annual convention in March... Nearly all --93%-- believe being associated with a franchise system gives them an advantage... Franchise owners believe they are more successful than similar independent or small businesses."
Reprinted from the May/June 1998 issue of Franchising World.
The officers of BEANER'S have decades of business experience in the restaurant industry. BEANER'S is a culmination of that experience. No other coffee shop is as organized and runs as efficiently as BEANER'S within the industry.
BEANER'S® has created a strong and quickly recognizable brand in a fast growing segment of the cafe and quick service industry. BEANER'S® has a proven operating system and philosophy that enables its employees to give the consumer the extraordinary experience that they deserve. BEANER'S® support services are designed to allow the franchisee to focus on customer service and have the opportunity to build and grow their business.
The operating partner is required to complete four weeks of training in Lansing, Michigan. Training will be available to two other members of the franchisee's management team. In addition, BEANER'S® staff will be on site to assist you in training your employees prior to and after your opening. All training must be successfully completed before your location opens for business.
BEANER'S® will assist you in securing a proper store location. You will receive demographic data on a typical BEANER'S customer as well as a site selection form. These two tools, coupled with your knowledge of your trade area and your diligence and energy in tracking down property leads, are critical to your success finding a property. BEANER'S will do an "in market" evaluation of your area before the site selection process even begins. When you have several promising leads, we will provide specific analysis on those locations leading to final approval.
BEANER'S Gourmet Coffee will refer you to our design and build firm who will take your store from the drawing table all the way to your Grand Opening. The equipment, furniture, and fixtures come in a package from a supplier.
The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.
1. What training and ongoing support do you provide?
You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.
2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?
The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.
3. How do royalties and local/national marketing fees impact profitability?
You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.
4. What are the common challenges new franchisees face, and how do you help them overcome them?
Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.
5. How many franchise locations have closed or left the system in the past few years, and why?
High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.