If you are looking for information on the Set The Stage franchise business opportunity, Set The Stage franchises or Set The Stage franchising, then you have come to the right place.
Set the Stage is the leader in the Home Staging and Short-Term Rental furnishing industry. This is a recession resistant business with multiple revenue streams and a proven business model for quick scalability. Furnishing revenue makes up 45% of our sales - Set The Stage is just as much a furnishing business as a staging business. We are the largest Home Staging and Short-Term Rental furnishing franchise. Since 2016 we have operated with systems and processes that allow you to scale quicker, generate more revenue faster and create more freedom of time.
About Us
Owning a Set the Stage® Franchise is not work...it's fun with purpose - and pay! Set the Stage® is the fastest-growing all-inclusive national franchise in America. It offers unlimited opportunities to aspiring Entrepreneurs, existing Stagers, Interior Designers, creative Realtors®, and Investors. Our franchise model is very asset driven providing all that you need to start your own Set The Stage Business.
Set the Stage® values raw talent and is dedicated to helping individuals reach their full potential through various local, regional, and national opportunities.
Set the Stage® is a fast-growing all-inclusive national franchise in America, offering unlimited opportunities for aspiring entrepreneurs, existing stagers, interior designers, creative Realtors®, and investors.
The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.
1. What training and ongoing support do you provide?
You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.
2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?
The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.
3. How do royalties and local/national marketing fees impact profitability?
You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.
4. What are the common challenges new franchisees face, and how do you help them overcome them?
Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.
5. How many franchise locations have closed or left the system in the past few years, and why?
High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.
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