Salty Dawg Pet Salon Franchise
Business Opportunity

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Rethinking Pet Grooming! Join the Pack with Salty Dawg Pet Salon's Amazing Opportunity! Pet grooming has nearly doubled over the past decade. Rising pet ownership has driven the demand for pet grooming, boarding, training, and walking to an all-time high. Salty Dawg is seeking owners with an entrepreneurial spirit as well as sales, marketing, and/or retail experience. Inquire now to learn more and become an owner yourself!

A Business Model Designed For The Ever Growing Pet Industry

We all know who is "Man's Best Friend" and that is exactly why there are 63.4M households that own at least one dog. The Pet Industry is growing so fast, that it is outgrowing the service providers currently available. At Salty Dawg Pet Salon, we are seeking individuals with a passionate entrepreneurial spirit who are eager to make a difference in the pet grooming world. Our Co-founders combined have over fifty years of experience in the franchise industry and we believe now is the time to give our pets the salon-like experience that we all seek for ourselves.

Whether you have considered other career paths or just absolutely love dogs. Salty Dawg Pet Salon is the new franchise opportunity to join in an industry that we know best. Join our team as we guide you and your business to reach its max potential.

Why a Salty Dawg Pet Salon Franchise?

  • +$100 Billion - Pet Care Industry

  • 90 Million - Dogs in the US

  • Workforce Solutions - Access to 10,000 graduating cosmetologists per year

  • Low Risk and Cost Investment

An Amazing Opportunity in the Pet Industry

Pet grooming has nearly doubled over the past decade. Rising pet ownership has driven the demand for pet grooming, boarding, training, and walking to an all-time high.

Key External Drivers

The industry has proven to be somewhat immune to economic downturns. Although consumers decreased spending on the majority of their own goods and services during the recession, fewer consumers cut back on pet service expenses.

Changing consumer attitudes toward pets has driven growth. Pet owners now treat their pets like family members. This humanization of pets has led to increased demand for pet services. According to the U.S. Pet Ownership and Demographic Sourcebook, more than 60% of pet owners think of their pets as family members.

Industry Life Cycle

The pet grooming industry is in the growing phase of its lifecycle. In 2019, 40% of revenue came from pet owners aged 30 to 49. People in this age group also have the highest percentage of pet ownership and one of the highest annual expenditures for their pets ($495.50).*

Franchise System Support

  • Site Selection Team Support

  • Management Training Program

  • Operations Tools and Training

  • Marketing/Grand Opening Support

  • Workforce Support

  • Corporate Support

    Ideal Candidate

    Wondering what we look for in a Salty Dawg franchisee? While dog-related experience is not required, the ideal candidate should have an entrepreneurial spirit as well as sales, marketing, and/or retail experience.

    *IBISWorld Industry Report 81291: Pet Grooming & Boarding in the US - June 2019


    The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.

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    "What are The Top 5 Questions to Ask a Franchisor"


    1. What training and ongoing support do you provide?

    You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.

    2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?

    The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.

    3. How do royalties and local/national marketing fees impact profitability?

    You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.

    4. What are the common challenges new franchisees face, and how do you help them overcome them?

    Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.

    5. How many franchise locations have closed or left the system in the past few years, and why?

    High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.

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