
If you are looking for information on the Play It Again Sports franchise business opportunity, Play It Again Sports franchises or Play It Again Sports franchising, then you have come to the right place.
For over 20 years, Play It Again Sports® has been the preferred store of value-conscious consumers because we buy, sell and trade used and new sports equipment and gear. Because our customers can sell or trade in their quality used sports gear for cash or store credit, they are able to get deeper discounts and better prices on really great used and new equipment.
Our stores are individually owned and operated by moms and dads just like you who understand money does not grow on trees. But because kids grow, their equipment needs change every year which is why USED SPORTS GEAR makes so much cents and our NEW SPORTS GEAR provides ultra high value.
We tell customers, "You've shopped the rest, now shop the best!"
Do you LOVE SPORTS? ...then make it your business!
If you have ever dreamed of opening your own sports store...We can help make that dream a reality. Play It Again Sports® is the #1 sporting goods chain in North America with nearly 400 stores now open.
We are looking for good team members like you to keep expanding. We make good "cents" for our consumers and our franchise owners because we sell both NEW and quality USED sports equipment and accessories. Since 1988 we have built a loyal following of families who have discovered that our unique formula translates into ultra high value.
When you join the Play It Again Sports franchise family, you benefit from a strong brand name and a proven business system.
The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.
1. What training and ongoing support do you provide?
You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.
2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?
The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.
3. How do royalties and local/national marketing fees impact profitability?
You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.
4. What are the common challenges new franchisees face, and how do you help them overcome them?
Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.
5. How many franchise locations have closed or left the system in the past few years, and why?
High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.