If you are looking for information on the Mattress Firm franchise business opportunity, Mattress Firm franchises or Mattress Firm franchising, then you have come to the right place.
Specialty bedding companies have firmly established themselves as the mattress industry's most resourceful and profitable retail channel. Mattress Firm, Inc has raised the bar for all bedding retailers by becoming the fastest growing furniture store in the United States (Furniture Today, June 4, 2001). Our company contributes its success to offering unmatched professional service to our customers and providing a stimulating, family-oriented culture to our employees.
Founded in 1986, Mattress Firm, Inc entered the retail market by building its first store in Houston, Texas. Since then, Mattress Firm, Inc has grown into a nationwide organization with over 520 stores in 38 markets. Mattress Firm, Inc has been listed in the "Furniture Today" Top 10 List of leaders in retail furniture sales.
Mattress Firm, Inc is the number one retailer of Sealy Mattress, Inc. products. Sealy is the largest and most recognized bedding brand in the world and has been in existence for over 100 years. In addition Mattress Firm carries Simmons products including; Beautyrest, World Class and the luxury line Beautyrest Black.
Our approach is to provide a uniquely positive experience for our customers; enabling the company to thrive and continue its expansion across the country. As new research emerges showing the link between proper sleep and good health, Mattress Firm responded to the growing demand for specialty mattresses by expanding its product selection to include pressure relieving mattresses from top manufacturers Tempur-Pedic® and Select Comfort™.
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The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.
1. What training and ongoing support do you provide?
You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.
2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?
The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.
3. How do royalties and local/national marketing fees impact profitability?
You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.
4. What are the common challenges new franchisees face, and how do you help them overcome them?
Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.
5. How many franchise locations have closed or left the system in the past few years, and why?
High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.
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