
If you are looking for information on the HomeWell Senior Care franchise business opportunity, HomeWell franchises or HomeWell Senior Home Care franchising, then you have come to the right place.
A survey by the American Association of Retired Persons (AARP) found that 84% of Americans age 55 and over want to stay in their present homes for the rest of their lives.
The demand for homecare is exploding, and will continue to grow over the next 40 years. HomeWell Senior Care is meeting this demand and providing entrepreneurs with an opportunity to break into this booming field and create a successful business in the in-home care industry.
Mr. Hoffman's professional background began as a caregiver in a skilled nursing facility at the age of 19. The experience had an immediate impact. Joshua was filled with the desire to help seniors one-on-one, and he began working privately for clients as an in-home care provider for 7 years before founding an in-home care agency in 1996. His reward came, not from the revenue he collected, but the fact that his clients could stay home, feeling comfortable and safe. They could have a quality of life, in their own home, that an assisted living community or skilled nursing facility could not provide. A few years later, without investment capital but with a mission and clear vision of what seniors and families deserved, Mr. Hoffman expanded his business and began offering HomeWell Senior Care franchises in the United States and Canada.
After years of putting seniors' needs before his own, Mr. Hoffman realized he could help other caring people meet the growing demands of the senior care industry while at the same time helping them to achieve the financial freedom they desired for themselves.
Our dedicated support team has over 55 years experience in this industry and provides our franchisees with unparalleled support that is measured by the success of our franchisees. Our model allows you to go into business for yourself, but not by yourself. With HomeWell, you have a back office of professionals committed to your individual success.
HomeWell Senior Care is dedicated to the care of seniors and the success of our franchise partners. HomeWell has built a reputation of quality care, compassion and empathy. Revenue, while extremely important to driving the business forward, is not the driving force. The belief of HomeWell's Founder and CEO, Joshua G. Hoffman, has been that "putting senior's needs before your own will drive success to the bottom line."
Our franchise partners have found that HomeWell is unique in the industry in that it is founded by an actual caregiver. HomeWell's experience in the home care industry gives us an unparalleled understanding of our nation's elders and how best to care for them. The end result is a superior system that is chosen time after time over the competition, making HomeWell one of the most desired franchise opportunities in America today.
Our franchisees have demonstrated, by following our proven model, that anybody with heart and drive can create a profitable, successful HomeWell Senior Care Franchise.
Today, HomeWell has over 40 locations and is in the process of identifying other "care motivated" individuals who want to build a successful and profitable HomeWell Senior Care business.
The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.
1. What training and ongoing support do you provide?
You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.
2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?
The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.
3. How do royalties and local/national marketing fees impact profitability?
You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.
4. What are the common challenges new franchisees face, and how do you help them overcome them?
Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.
5. How many franchise locations have closed or left the system in the past few years, and why?
High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.