Graze Craze Franchise Business Opportunity

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Graze Craze

Graze Craze is a charcuterie business with staying power. If you're not familiar with what charcuterie is it's a board or box filled with cured meats, cheese, artisan breads, olives, fruits, vegetables and desserts. We think you'll agree the presentation is spectacular and the taste and food quality is even better!

About Us

Catering is central to the Graze Craze model. As an owner, you are not relying on one-off retail orders. You're building relationships with offices, event planners, schools, nonprofits, realtors, venues, and local organizations that need fresh, polished food for meetings, gifts, parties, and recurring events. Graze Craze gives you a clear reason to get into the market and become the local answer for easy, memorable catering.

Graze Craze is built around assembly, curation, presentation, and service, not cooking. That means no fryers, grills, hoods, or traditional restaurant kitchen model. Owners follow a system focused on fresh ingredients, visual standards, catering execution, local relationships, and consistent customer experience.

Plus, our boards are naturally visual, social, and conversation-worthy. Our product does more than feed a group. It gets noticed, shared, and remembered, helping owners build awareness through the moments they serve.

Charcuterie is a board or box filled with cured meats, cheeses, artisan breads, olives, fruits, vegetables and desserts! I think you'll agree the presentation is spectacular, the taste and food quality is even better! Here are some of the reasons we love this so much:

  • There is nothing like this of any scale, we're helping create an entire new vertical
  • This isn't a traditional restaurant, there are no grease traps, hood vents etc.
  • All take out, delivery and catering
  • Significantly smaller investment
  • Smaller footprint, can typically be run with 3-5 employees
  • Single or multi-unit opportunities available
  • Higher Margins

Graze Craze gives franchise owners the chance to bring a shareable, catering-friendly brand to their local market, with the systems and support needed to operate as part of a growing franchise network. With 100+ locations, single-unit and multi-unit opportunities, and support from United Franchise Group, the model is built around a focused food niche with broad occasion-based demand.


The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.

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"What are The Top 5 Questions to Ask a Franchisor"


1. What training and ongoing support do you provide?

You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.

2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?

The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.

3. How do royalties and local/national marketing fees impact profitability?

You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.

4. What are the common challenges new franchisees face, and how do you help them overcome them?

Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.

5. How many franchise locations have closed or left the system in the past few years, and why?

High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.

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