If you are looking for information on the Diesel Barbershop franchise business opportunity, Diesel Barbershop franchises or Diesel Barbershop franchising, then you have come to the right place.
The Diesel Barbershop appeals to what today’s customers want in a haircut experience: part barbershop, part old-school record store, part arcade. Diesel is a barbershop with high quality haircuts, shaves, beard trims and shoulder massages; All done while having a beverage.
Industry
Now is a great time to invest in a Diesel Barbershop franchise.
Point of Sale System – The Diesel Point of Sale System is a multi-functioning tool which allows Franchisees to effectively run their business. It includes client focused technology which allows clients to book appointments without talking to a receptionist; tools to manage your employees, train new employees, manage the schedule, customize different user roles and manage sales. Franchisees are able to access the POS system from anywhere with an internet connection.
Multiple Revenue Streams - In addition to the traditional hair cut, Diesel provides the following services and products:
Protected Territories
Each Diesel Barbershop will have a 5 mile diameter / 2.5 mile radius as the Area of Protection. Each shop will be in a retail space of approximately 1,400 square feet. The Diesel corporate team will find sites and negotiate leases for all franchisees.
Training & Support
The Diesel Barbershop team wants to make sure every owner is successful and therefore has implemented a comprehensive training program and provides on-going training and support:
Three Types of Franchises Available
Ideal Candidate
A preferred Diesel franchise owner has management skills and:
The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.
1. What training and ongoing support do you provide?
You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.
2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?
The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.
3. How do royalties and local/national marketing fees impact profitability?
You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.
4. What are the common challenges new franchisees face, and how do you help them overcome them?
Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.
5. How many franchise locations have closed or left the system in the past few years, and why?
High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.
