If you are looking for information on the D1 Training franchise business opportunity, D1 Training franchises or D1 Training franchising, then you have come to the right place.
D1 was founded by a former collegiate athlete. D1 offers a caliber of training typically reserved for a Division 1 athlete. D1 uses their proprietary training methods to deliver training usually reserved for Division 1 athletes to kids first but also adults!
About Us
A D1 franchise offers a training experience typically reserved for D1 athletes. This is not your typical Workout of the Day or trendy, training fad.
It is a training model based on 5-8-week programs, designed by D1's National Head Speed and Strength Coach Panel, underpinned by a periodization philosophy that all competitive and elite athletes use to perform at their highest level.
The 5-component program is designed for the individual athlete just like a Division 1 strength trainer would design a program for one of their athletes.
WHAT SETS A D1 TRAINING FRANCHISE APART
Our core values set us apart. From the owner of the facility down to the newest members, everyone strives to exemplify the D1 spirit. Embrace our core values and change the shape of your city.
We Stand Above the Competition
Our fitness franchise provides clients with guided training typically only found in Division 1 programs.
Our Story is Rooted in Athletic History
D1 founder Will Bartholomew's background as a Division 1 football star helped him craft a vision of elite athletic training for the general public.
D1 is an Affordable Opportunity
Breaking into the fitness industry is remarkably affordable with D1. Our franchise gym system delivers you the support you need to get started.
Why Now is a Great Time to Own a D1 Franchise
With the fitness industry exploding, owning a boutique gym facility catering to a higher-paying clientele is a great investment. Owning a D1 franchise is a great way to start.
Athletes Love Training at D1
A business is only as strong as its customer base, and at D1, our customers love us. From the owner of the facility down to the newest members, everyone strives to exemplify the D1 spirit.
The information presented may have changed since first published. We recommend that you always verify fees, investment amounts and offers with the business opportunity directly prior to making a decision to invest.
1. What training and ongoing support do you provide?
You want to know what happens after you pay the initial fee. A strong franchisor provides comprehensive pre-opening training, site-selection help, operational playbooks, and continuous assistance with marketing, technology, and supply chains.
2. What is the total initial investment, and did actual startup costs match the estimates in Item 7 of the FDD?
The Franchise Disclosure Document (FDD) lists estimated startup costs in Item 7, but real-world expenses can run higher. Asking how closely current owners tracked to these estimates reveals if you need extra working capital or if hidden fees exist.
3. How do royalties and local/national marketing fees impact profitability?
You need to understand ongoing financial obligations-such as monthly royalty percentages and ad fund contributions-and evaluate whether the brand value and support justify cutting into your profit margins.
4. What are the common challenges new franchisees face, and how do you help them overcome them?
Transparent franchisors will openly discuss real hurdles like local competition, tight labor markets, or supply chain bottlenecks, and show you the exact playbook or field support they offer to solve them as well as allowing you to speak with other franchisees.
5. How many franchise locations have closed or left the system in the past few years, and why?
High turnover, store closures, or quiet franchise exits are major red flags. This question measures system stability, territory health, and whether the corporate team addresses struggling owners or lets them fail.
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